Collection News / Penn Libraries

Womens Wear Daily Archive, 1910-2016

Widely considered the ‘Wall St Journal’ of the fashion industry.  From the first issue in 1910 to the present year, Women’s Wear Daily Archive preserves one of the industry’s most influential reads, tracing day-to-day news, opinion, and socio-economic trends, from runway reports to beauty product reviews. WWD is a unique record of the twentieth century US and international fashion and beauty business.  Key moments in the history of the industry, as well as major designers, brands, retailers and advertisers are all covered in this publication of record.

Issues are reproduced from cover to cover in high-resolution color and presented in page image format with fully searchable text. For advertisements, the featured company and brand names have been assigned to the document records where possible, and all image captions are captured to a high accuracy, allowing precise retrieval of photographs and illustrations. Contributor names that appear in image credits, such as photographers and stylists, are also indexed.

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